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Press Release

November 12, 2009


Eugene Mopsik, Executive Director, ASMP
American Society of Media Photographers
Phone: 215 451 2767


ASMP Launches dpBestflow.Org

Philadelphia, PA… The American Society of Media Photographers (ASMP), in cooperation with the Library of Congress, has launched, shorthand for "Digital Photography Best Practices and Workflow," a website that offers definitive new guidelines for digital photography best practices which streamline and improve the process, production and preservation of digital photography. The launch event was held on November 11th at the U.S. Navy Memorial Auditorium in Washington, D.C.


The agenda featured dpBestflow educators Judy Herrmann and Jay Kinghorn, Project Director Richard Anderson, and Senior Project Manager Peter Krogh. Special guests included Phil Michel of the Library of Congress Management Team; Richard McCleary, lecturer and author; Richard Kelly, ASMP President; and Eugene Mopsik, ASMP Executive Director.


In addition to the website, the dpBestflow initiative encompasses educational seminars and the new books Digital Photography Best Practices and Workflow Handbook (Anderson/Russotti, Focal Press 2009) and The DAM Book (Krogh, O'Reilly Media, 2009). All of these resources will be available to the entire visual arts community.


According to ASMP Executive Director Eugene Mopsik, "With the launch of, professional photographers now have access to important strategies for the long term preservation and protection of their work. ASMP is pleased to be working on this important project with the Library of Congress, and we look forward to making professionals aware of this unique resource through nationwide educational sessions."


ASMP educators will promote and offer learning sessions to the photographic community through a series of events. 2009 sessions are planned for Cincinnati, Ohio (November 13th) and Atlanta GA (December 4th). In 2010, seminars are scheduled for Miami, FL (February 18th); Anaheim, CA (February 19th); Philadelphia, PA (March 4th); Las Vegas, NV (March 8th); Los Angeles, CA (March 13th); San Francisco, CA (April 6th); and New York, NY (May 20th). For up-to-date information on events, visit For information on hosting an event at your location, contact


ASMP is the premier trade association for photographers who create images primarily for publication. Founded in 1944, ASMP is the leader in promoting photographers' rights, providing education in better business practices, producing business publications for photographers, and helping to connect purchasers with professional photographers. ASMP has 39 chapters across the country, and its members include many of the world's foremost photographers. More information is available at